Some articles and insights to help you in the world of business and marketing as well as profit generation, innovation and creating assets of leverage.
Long has it been a challenge for small businesses when it comes to CRMs and managing customers via data. Free CRMs are not much better than a spreadsheet and, as soon as you want greater functionality, the costs spiral to beyond what most SMEs can justify. Maybe there's an answer.
READ MORE If you're running a business, you'll know how important income consistency and predictability are. How do we generate regular money coming in to the business in a predictable way so that we can maintain stability and grow.
READ moreIf you're running a business, chances are you're looking at ways to grow and scale. But that's always hard unless you can be sure you have steady money coming in. You need consistency.
Read MorePassive income has become the golden goal for everyone. And we see the same trend in marketing, where people seem to seek quick and easy tactics - free tricks to achieve success. But people who run successful businesses don't have this mindset. Want to know why?
Read MoreRunning a business is stressful. And you need creativity to thrive. Stress can be managed. In this blog, I suggest a few ways you can keep on top of it and start to turn things around in your business.
Read MoreThis week, we're introducing a bit of Discipline stuff. I do a lot of work on Discipline. And I have mainly been using a bunch of strategies and tactics on myself to make a serious difference. My aim is to turn these into a programme for people. But, for now…
Read MoreI often work and consult with marketing and digital agencies. In simple terms, I am bringing my long-term experience (since 2001) of running a small (up to 5 man) creative and digital agency and all the mistakes, assumptions...
Read MoreIt's 2017 and I have been running around the Thames Valley in Berkshire, England offering free marketing mastery consultations. So far, so good. But why did I do this?
Read MoreWhen looking at the most successful businesses... Why do you think: Apple don’t have a blog that shares useful tip-bits on computing or design or software... or anything.
Read MoreSo, I once had a client who's MD would blow hot and cold and run through the office demanding another eshot be sent out. It had worked well in the past a few times. But things change...
Read MoreIt seems that the current start-up world is obsessed with funding. Whenever people talk at accelerators or incubators and in start-up meetings is always about funding.
Read MoreI have ranted (sorry... blogged) about this before. You see, “Survivorship Bias” has a major problem. People who survive retrospectively attribute factors to...
Read MoreMore and more, people are realising that they are creative. Throughout the last 10 years, the myths and illusions of the marketing world have been chipped away
learn moreThere are some people who have all their business blocks stacked up nicely. They have some cash in the bank. They have a perfect brand story. They have got hugely credible experience... they have a nice website... and they are struggling.
Read MoreFor anyone starting out a new business. The myth that you "Jump off the cliff and build the parachute on the way down" is something that many of you will have heard of. This is, of course, a complete lie...
Read MoreI have been working with 3 clients recently who all have a similar opportunity (which is my word for "problem"). They have lost clarity in their existence. Sounds bad doesn't. Like losing your eyes. And it is...
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