Strategic Innovation. Commercial Creativity.
Strategic Innovation. Commercial Creativity.
A guided implementation community for leaders who want to embed innovation into the business.
You're capable. You're experienced. You value creativity and innovation.
Join our guided implementation community for leaders who want to deeply embed innovation into the business. Surround yourself with other like-minded business leaders looking to ignite their creativity and create an engine of transformation. Transform business aspirations into commercial reality and implement 'the few things' that will actually make the significant difference you're looking for.
We want growth. We want success. But that comes with an element of risk. As we step up (and step out of our comfort zones) the stakes get higher and higher. As a business owner, people look to you to have all the answers but, as the business grows, this becomes a tougher role to play. As a leader within a larger company, openly asking for help isn't always supported, and implementing transformation can be an uphill battle.
The higher we go, the bigger the challenge to develop new ideas, innovate, and maintain clarity and control. As complexity grows, instinct alone stops being enough. The leaders who build teams that embed innovation into the fabric of the business are the ones who succeed.
This is where Innovation Insiders comes in.
You're in a community where it's safe to ask questions, soundboard, learn, and have ideas challenged.. You'll have access to the Ooba team, resources, weekly videos and more to keep your innovation engine fired up and creating success. Most of all, it's a supportive environment where we're all aspiring to help you become more innovative, have better ideas, pitch ideas to your peers, create plans to implement those ideas and, in the long run, embed innovation into your organisation.
Every week Innovation Insiders gives you real-world tools, frameworks, and direct access to work on your specific Problems, Challenges and Opportunities. This isn't theory. It's guided implementation - done with you, not at you.
We tackle the hands-on topics you've asked for at a granular level. Each session is there to enlighten, educate, inspire and generate ideas to help you grow for real-world scenarios and challenges.
Brand, ICP clarity, Outreach, offers, conversion strategies, MarComms elements, and growth ideas.
Every other Monday
CRM setup, automation, reporting dashboards, KPIs, and operational efficiency.
Every other Tuesday
Pricing strategy, acquisition costs, lifetime values, margin analysis, and using debt wisely.
Every other Monday
Innovation & creativity tools. How to embed innovation into your organisation & generate new ideas. How to look at PCO's from different perspectives - to be regularly generating assets of leverage.
Every other Tuesday
60 minutes live. Bring your specific questions and PCOs. Get direct guidance on implementation.
Every Wednesday
Scoring tools, models, worksheets, and all live video recordings. Access everything on-demand.
Always Available
£40+VAT
per person per month
30-minute 1-to-1 onboarding call
FREE Innovation Catalyst DIY Pack (£160 value)
Live video sessions every week
Direct Q&A access every Wednesday
Complete asset library and recordings
Weekly email summaries
Cancel anytime
Risk-free guarantee: Not sure if it's right for you? If you're genuinely not satisfied in your first month, we'll refund you in full. No awkward conversations. No questions asked.
P.I.L. is a practical decision-making framework and innovation philosophy for ambitious business leaders. At its core it works by putting innovation at the heart of your business, whilst embedding a default filter into every decision, project, and idea: Does this create Profit? Is this genuine Innovation? Does this build Leverage? If none of the above - it's probably a distraction. P.I.L. takes you from reactive decision-making to consistently executing on the few things that will actually make the significant difference.
It's a guided implementation space with a strong community element. It is mostly delivered via live sessions, direct access, tools, and past video recordings designed to help you make decisions and execute on your most important priorities to build Assets of Leverage. It's not a big forum or coaching fluff. It's "done-with-you" implementation and mutual support. We're aiming to build a strong community where you can ask questions and be part of the support aspect of the membership - but that is not the core mechanism for delivery. We believe people will join for the implementation, and stay for the community.
Live sessions are 30–60 minutes, twice per week (alternating topics), plus the Wednesday Q&A. If you can't make a session live, all recordings are available in the asset library. You control how deep you go.
All sessions are recorded and added to the asset library. You can watch them on-demand, download the materials, and submit questions via email if you can't attend the Wednesday Q&A live.
Yes. There's no lock-in. Cancel anytime through your account. If you're not happy in your first month, we'll refund you in full.
Adam Clark, founder of Ooba Creative and his team. Over the last 25 years, Adam has worked successfully with over 200 clients directly, had over 2,000 students through business courses, and won awards for startup training. The P.I.L. framework is a distillation of all that knowledge, insight, and experience.
Profit, Innovation & Leverage works across sectors. It's most effective for businesses where decisions are frequent, messy, interdependent, and costly - and where you feel that you are potentially a bottleneck. That includes professional services, agencies, construction, hospitality, retail, and more.
This is not unlimited 1-to-1 consulting. It's not done-for-you delivery. If you need full hands-on consultancy, we offer that separately.
Join Innovation Insiders and get the ideas, clarity, and framework you need to execute with conviction. Risk-free for the first month*.
Cancel any time. If you are genuinely not happy in your first month, please ask for a full refund and you are free to leave the membership.